The new HQ of lifestylebrand Liewood - by Norm Architects

 

The new Liewood HQ, located in a grand building on Blegdamsvej in Copenhagen, invites you into a warm universe of light tones and textured natural materials. With its original sloping ceilings and deep window niches, the space reflects a time when elegance and good craftmanship defined the identity of architecture. By adding a monochrome, yet rich, colour and material palette the building’s five floors form the framework for an inspiring work environment filled with life, changeability, and community - Norm Architects

I don't know if you recognize this but for me personally the projects of Norm Architects are always so inspiring! The warm universe of light tones and textured natural materials always feel so welcome! This week I’ve admired the images of the new headquarters for international children’s lifestyle brand, Liewood, and this amazing space holds everything from showrooms to offices and creative studios.

With its original sloping ceilings and deep window niches, the space reflects a time when elegance and good craftsmanship defined the identity of architecture. By adding a monochrome, yet rich colour and material palette, the building’s five floors form the framework for an inspiring work environment filled with life, changeability, and community.

Integrated thoughtful artworks has been a vital part of creating a stimulating atmosphere. Subtle works add warmth and I guess thats why this space influence me so much - Elvera

Images by Jonas Bjerre-Poulsen & Sandie Lykke Nolsøe

Minimalist, sculptural elements in the form of playful podiums, curved walls and selected artworks make for a stimulating concept, complementing and contrasting the children’s toys on display. The sensory universe leaves the curated products in focus and forms the ideal framework for knowledge sharing, while serving as a source of continuous inspiration.

Through a voluminous elegance, the architecture in the house appears minimalistic and rhythmic; columns define entrances, wooden walls encircle meeting rooms, wide staircases are used as various styling environments, while podiums appear around corners.